The internet has truly reshaped our lifestyle. Now one does not have to wait for the news bulletin to get information about the happenings of the world. In fact they can get live coverage from all over the world regarding the issues they are interested in getting information about. Obtaining information is not a time […]
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5 A/B Split Testing Mistakes That Businesses Make All The Time
The benefits of split testing are clear – you get more conversions, higher ROI, greater insight into the marketing messages that you should be delivering, etc. But, like anything else you do online, you have to be extremely careful when testing. It’s just as easy to improve a conversion rate with a simple headline test […]